Throughout 2010, Catalyst has relied on a variety of mConcierge programs to provide cost-effective marketing. The Google Ads campaign featuring Search Engine Optimization has brought 6 new infrastructure clients to Catalyst throughout 2010. The combination of traditional television advertising and Facebook ads, providing over 1.4 million impressions, continues to provide new prospects to Catalyst. As a result of this combination, 12 new clients representing over $147,000 in qualified Cisco Voice, Wireless and Infrastructure opportunities are in our pipeline to close within 90 days. The television commercial is being used in other web promotions, including those providing prospects with a free Cisco infrastructure assessment. Our goals for the next 3 months include employing additional mConcierge resources on our website, and continuing our linking of traditional video advertising with social network advertising and strong value exchange promotions for our prospects. The mConcierge services have helped extend Catalyst’s marketing reach and through high quality programs and strong affinity with Cisco have made a significant positive impact in the perceived credibility of the Catalyst brand."
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